An online research and development status quo
Online research with the popularity of the rapid development of up. After 10 years of rapid development, the global online research, has become the first global quantitative research means.
In fact, the online research and development in Asia has a promising future. According to the survey, Asia has the world's largest Internet population, accounting for 35.9% of the total global Internet population. China has 338 million Internet users, 24% of the total Chinese population.
But China from 2005 began to promote online research. Until now, the use of online research in China account for only 3% of the entire market research industry. For China is both a big gap, but also for the market research industry a lot of market potential.
The advantages of online research
Online research can be such a rapid development, which it has advantages over traditional research are inseparable.
1, the cost-effectiveness.
Online research network platform to reduce the expenditure of a lot of field surveys, do not need the construction of some equipment, such as interview rooms, conference rooms, and monitoring equipment.
Additionally, in-line access increasingly difficult, the response rate is low, and have resulted in increasingly higher costs. Online research in the years of development the size of the sample library is ever expanding, the difficulty is far below the line access.
The cost of online research study than the line is much lower.
2, the cycle faster.
Through online research platform, we can real-time editing questionnaires, data collection, and you can collect all available data in the fast cycle. This can help companies understand the market faster, make business decisions.
Research, through such a network, in fact, for the business enterprise is also another form of propaganda. Through the medium of the network, you can make the ideas or new products to market quickly understand and spread.
3, interaction
In the web-based survey, we can use some pictures, logos, audio and video, to participate in the research process in the answer usually between and these stimulate the mutual influence.
We can also allow people to participate in research to try to play to their imagination, to create an ideal product, these views are very effective for the enterprise.
4, a rich and honest reply
In general, the online survey to get a reply, its content line survey to collect much richer, but also real and much more.
This is because the online survey respondents to participate at any time, anywhere, will not be disturbed, usually a relaxed, happy and active with the attitude to complete. Followed through the network, the more liberalized, then answer a few open questions, are willing to speak their minds, he wanted to say out. On line survey, respondents were either eager answered leave, either because the face do not want to speak truth, and so on will affect the quality of the survey.
5, the answer is an unbiased
In traditional research, we require the interviewer to maintain a neutral stance, not in conversation with the respondents to reveal their own views or to guide respondents, suggesting But this phenomenon is inevitable, and therefore make the results were not objective and impartial.
In the online survey, the respondents through the network to participate, not by the interference of the interviewers will not have any guide and implied.
6, without geographical restrictions
Through the network, we can be national, and even multiple countries to carry out research. Respondents at any time, any place to get involved. If respondents answer process suddenly stop it does not matter the next time they re-login can continue to answer.
Traditional line of research by phone and in the form of interviews, often causing distress to the consumer, such as possible to enjoy a good meal when suddenly received a visit telephone, or in the mall when an investigator to intercept, [** Do not release outside the chain. **] Online research to avoid these annoying events, allowing the respondents completely voluntary initiative to participate in research. This has greatly improved the quality and effectiveness of the investigation.
The future of online research
Studies have shown that online research (80%) usually can be larger than the traditional (70%) to cover the target population.
With a growing proportion of Internet population, the use of the network will also continue to expand. Fewer and fewer people will use text, use images, sound systems to acquire data and information, the way people interact more network (such as online communities). All this gave the development of network research provides unlimited opportunities.
In addition, due to technological advances will bring more new products, such as handheld computers, the popularity of mobile Internet, the respondents will be more easy Internet access to complete the questionnaire, the real "anytime, anywhere.撤消修改
2012年5月5日星期六
Abstract: Human Resources is changing with the change of the times
Abstract: Human Resources is changing with the change of the times, the article discusses the development of human resources, and put forward innovative ideas for human resources management in the new economic era.
Key words: human resources, development, management innovation
With the changing times, knowledge, information and technology to become an important resource for social and economic development, human society has entered a new era of knowledge economy. Human resources management innovation to the organization to more fully use the power of knowledge, creativity, and material resources to achieve a more perfect combination of great significance.
A Human Resource Management Overview
Human Resource Management, Economics and thought under the guidance of the management of people and things, both inside and outside the organization of human resources for effective use, to maximize the human potential to meet the development needs of the organization's current and future and a variety of activities to be to plan, organize, command and control to ensure the realization of the objectives with the members of the development to maximize. Planned according to the requirements of the development strategy of human resources rational allocation of staff recruitment, training, use, assessment, evaluation, motivation, adjustment range of processes, the adjustment of staff to the enthusiasm of the employees' potential to create value, resulting in efficient use of human resources.
Second, human resource development
Human Resource Management is a discipline that reason vitality lies in its ability to innovation in practice. In the era of knowledge economy, the organization of a new knowledge base. Thus, enhanced timeliness of human resources at the same time more and more capitalized virtualization.
human resource management requirements of the organization's human resource management to organizational strategy, closely around the organization's strategy to carry out the work, to achieve the organization's strategic objectives. As the knowledge and skills 'bearers' of human resources, representing the sum of the organization have the expertise, skills and ability, is the basis of the organization to create exclusive of heterogeneous knowledge and monopoly advantage is the formation of the importance of organizational core competencies foundation. The formation and development of personnel, human resources development and management of the level of competition, the new era organization of human resources management system is bound to change [1].
Human Resource Management by the type of performance change to the quality type. With the development of knowledge-based economy, the profits of the organization is no longer simply rely on its physical capital and management decisions will be increasing the role of intellectual resources, which had necessitated the management of the organization to make the appropriate changes. Diversification in the distribution of wage. The rapid development and application of IT has changed the way of human resource management. Broke through the limitations of space and time for the human resource management, online recruitment, online training, online communication, the use of the network for human resource management and other modern means of human resource management. Organizational structure of the transition from complex to simple, pyramid, matrix structure of a quantum leap to the flat, fluid structure, and staff working hours more flexible employees work more selective, which is the organization of future manpower resource development and management of a new trend. Human Resource Management will have more flexibility.
Embrace innovative human resource management
knowledge management as important elements in the human resources management. Management of the new era of knowledge management in the era of knowledge economy, organizations around the development of knowledge to control the dissemination and utilization process is a three-dimensional, multi-disciplinary, multi-dimensional scientific decision-making management methods in order to establish the accumulation of knowledge effective use of mechanisms of production, innovation, sharing, protection, knowledge, knowledge becomes an important resource to enhance the organization's core competitiveness, and enhance organizational and economic benefits. Only the concept of innovation, system innovation and organizational innovation, the structure of the system to achieve true optimization, effectiveness of management in order to achieve a real maximize.
The management level of innovation, highlight the strategic human resources management and institutional management, human resource management is necessary to highlight strengthen management from a strategic height and institutionalization emphasized to explore and play the human resources of energy, and enhance the cohesion of the organization, group, and enhance mission of the staff, to ensure that the goals of the organization. To establish the reasonable interests of the drive mechanism, the implementation varies from person to person, the combination of the performance appraisal differential distribution system is the choice of effective human resource development, to fully consider the difference of the needs of employees. Come out from the traditional administrative and transactional work, human resource capacity development and recruit talent on strategic location, the managers own the concept of innovation. Established from managers to the service, affect people's ideas change.
To establish the basic concepts of modern human resource management, and humane to have a "people-oriented" management philosophy. Insist on the humane management of people-oriented thinking in human resource management is the cornerstone of human resource management innovation. Adhere to the people in human resources management must first rely on people, motivate people, nurturing people, caring for people is no longer seen as the subject and purpose of the enterprise economy. Also the employees' personal values ??and the value of the enterprise integration to create a conducive learning and working environment for the comprehensive development and full display of the employees of good wisdom, talent and personality. Conform to human nature, respect for human dignity, inspire staff initiative and creativity to maximize the mobilization and bring into play the enthusiasm of the people. The future management of hardness and softness, mainly to soft, soft in the band Gang, dealt with gently. Modern managers must understand: human resources management must be supplemented by prize-based Correctional Services. More incentives, more communication, more understanding, more than caring. Should be adept at the methods of psychology and behavioral science, study the psychological phenomenon of employees to understand the psychological needs of employees, to grasp the psychological laws of the staff. Establish "from behavior management to the concept of psychological management"
Fourth, management innovation should focus on based on the actual
Human Resources Management to implement the construction of the system, according to the change in the form, but also starting from the actual situation of China's national conditions and units. Should improve the employment system and a new type of labor relations, the establishment of a flexible introduction of talent and talent to promote the growth mechanism. Improve the job performance evaluation system, the qualitative assessment and quantitative assessment to establish an effective incentive mechanism, fairness and justice, so that the reward, promotion helps motivate employees to work hard with the spirit of innovation and teamwork. According to the different nature of work, characterized by the different levels and a variety of welfare programs within their means "emotional investment", the buildup of employee groups, the concept of teamwork, continuous improvement in workers' quality of life.
Key words: human resources, development, management innovation
With the changing times, knowledge, information and technology to become an important resource for social and economic development, human society has entered a new era of knowledge economy. Human resources management innovation to the organization to more fully use the power of knowledge, creativity, and material resources to achieve a more perfect combination of great significance.
A Human Resource Management Overview
Human Resource Management, Economics and thought under the guidance of the management of people and things, both inside and outside the organization of human resources for effective use, to maximize the human potential to meet the development needs of the organization's current and future and a variety of activities to be to plan, organize, command and control to ensure the realization of the objectives with the members of the development to maximize. Planned according to the requirements of the development strategy of human resources rational allocation of staff recruitment, training, use, assessment, evaluation, motivation, adjustment range of processes, the adjustment of staff to the enthusiasm of the employees' potential to create value, resulting in efficient use of human resources.
Second, human resource development
Human Resource Management is a discipline that reason vitality lies in its ability to innovation in practice. In the era of knowledge economy, the organization of a new knowledge base. Thus, enhanced timeliness of human resources at the same time more and more capitalized virtualization.
human resource management requirements of the organization's human resource management to organizational strategy, closely around the organization's strategy to carry out the work, to achieve the organization's strategic objectives. As the knowledge and skills 'bearers' of human resources, representing the sum of the organization have the expertise, skills and ability, is the basis of the organization to create exclusive of heterogeneous knowledge and monopoly advantage is the formation of the importance of organizational core competencies foundation. The formation and development of personnel, human resources development and management of the level of competition, the new era organization of human resources management system is bound to change [1].
Human Resource Management by the type of performance change to the quality type. With the development of knowledge-based economy, the profits of the organization is no longer simply rely on its physical capital and management decisions will be increasing the role of intellectual resources, which had necessitated the management of the organization to make the appropriate changes. Diversification in the distribution of wage. The rapid development and application of IT has changed the way of human resource management. Broke through the limitations of space and time for the human resource management, online recruitment, online training, online communication, the use of the network for human resource management and other modern means of human resource management. Organizational structure of the transition from complex to simple, pyramid, matrix structure of a quantum leap to the flat, fluid structure, and staff working hours more flexible employees work more selective, which is the organization of future manpower resource development and management of a new trend. Human Resource Management will have more flexibility.
Embrace innovative human resource management
knowledge management as important elements in the human resources management. Management of the new era of knowledge management in the era of knowledge economy, organizations around the development of knowledge to control the dissemination and utilization process is a three-dimensional, multi-disciplinary, multi-dimensional scientific decision-making management methods in order to establish the accumulation of knowledge effective use of mechanisms of production, innovation, sharing, protection, knowledge, knowledge becomes an important resource to enhance the organization's core competitiveness, and enhance organizational and economic benefits. Only the concept of innovation, system innovation and organizational innovation, the structure of the system to achieve true optimization, effectiveness of management in order to achieve a real maximize.
The management level of innovation, highlight the strategic human resources management and institutional management, human resource management is necessary to highlight strengthen management from a strategic height and institutionalization emphasized to explore and play the human resources of energy, and enhance the cohesion of the organization, group, and enhance mission of the staff, to ensure that the goals of the organization. To establish the reasonable interests of the drive mechanism, the implementation varies from person to person, the combination of the performance appraisal differential distribution system is the choice of effective human resource development, to fully consider the difference of the needs of employees. Come out from the traditional administrative and transactional work, human resource capacity development and recruit talent on strategic location, the managers own the concept of innovation. Established from managers to the service, affect people's ideas change.
To establish the basic concepts of modern human resource management, and humane to have a "people-oriented" management philosophy. Insist on the humane management of people-oriented thinking in human resource management is the cornerstone of human resource management innovation. Adhere to the people in human resources management must first rely on people, motivate people, nurturing people, caring for people is no longer seen as the subject and purpose of the enterprise economy. Also the employees' personal values ??and the value of the enterprise integration to create a conducive learning and working environment for the comprehensive development and full display of the employees of good wisdom, talent and personality. Conform to human nature, respect for human dignity, inspire staff initiative and creativity to maximize the mobilization and bring into play the enthusiasm of the people. The future management of hardness and softness, mainly to soft, soft in the band Gang, dealt with gently. Modern managers must understand: human resources management must be supplemented by prize-based Correctional Services. More incentives, more communication, more understanding, more than caring. Should be adept at the methods of psychology and behavioral science, study the psychological phenomenon of employees to understand the psychological needs of employees, to grasp the psychological laws of the staff. Establish "from behavior management to the concept of psychological management"
Fourth, management innovation should focus on based on the actual
Human Resources Management to implement the construction of the system, according to the change in the form, but also starting from the actual situation of China's national conditions and units. Should improve the employment system and a new type of labor relations, the establishment of a flexible introduction of talent and talent to promote the growth mechanism. Improve the job performance evaluation system, the qualitative assessment and quantitative assessment to establish an effective incentive mechanism, fairness and justice, so that the reward, promotion helps motivate employees to work hard with the spirit of innovation and teamwork. According to the different nature of work, characterized by the different levels and a variety of welfare programs within their means "emotional investment", the buildup of employee groups, the concept of teamwork, continuous improvement in workers' quality of life.
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